By Jane Tappuni, General Manager of IPR License

2X4A6272Why am I going to RightsTech: Europe? If I’m honest, because I want to look over the fence to see if the grass is greener.

As publishers, we tend to sit in our book publishing bubble and don’t look out onto the parallel fields of music, news, journalism, and media. Technology in transactional licensing is where I really get excited. It’s an area where publishing crosses over into the worlds of other aligned media.

We all have one thing in common. We publish and produce Intellectual Property (IP), and I think it’s important to take a look at the technologies being deployed around IP in all industries, and to share our innovations in that space.

There are some really interesting strands to the conference, and I am looking forward to two sessions in particular. The first session is:

Screenshot 2019-03-04 16.55.09

I really believe a global view of rights would be unbelievably transformative for our industry. If we truly knew what we had, then we could all sell more and reap the rewards. The second is this session:

Screenshot 2019-03-04 16.56.59

I am keen on learning more about how people feel about blockchain now. I have spoken on this topic before, at last year’s Frankfurter Buchmesse, but I am still trying to decide if blockchain is merely hype or part of the future for publishing rights. There is still so much to be debated and I am looking forward to the discussion and hearing others’ opinions.

I am delighted to see this event on the programme. Though it is solely devoted to licensing technologies, it is an area that I think could have a massive and positive impact on our industry and one that is currently underserved in our events calendar and discussions.

Of course, going to an event isn’t just about the speakers and listening. There are other great reasons to attend, for example networking. I am looking forward to meeting some new like-minded colleagues from the book publishing world, from other industries and from other parts of the world. Attending events like these also helps to get your name out there, encourages others to find out who you are, and gives you some important exposure. I’m hoping to have my mind opened to new ideas and trends. I want to learn something I don’t already know and to be challenged, and I think RightsTech: Europe might just do that. I’d like to be motivated to come up with ideas for positive change in licensing tech and, last but not least, I’d like an excuse to chat about technology. Socialising over a glass of something chilled at the end of the evening is definitely a good way to try and make that happen!

RightsTech: EuropeScreenshot 2019-03-04 16.52.42

When: September 9-10, 2019

Where: Instituto Cervantes, Frankfurt, Germany

Info and Tickets:

Topics will include:

Machine-to-machine rights management, automated licensing platforms, multi-territorial licensing, blockchain, investing in rights and royalties, art, artificial intelligence, and machine learning.